The cash cost/eco-benefit equation

I was only staring at my Ecover shower gel this morning, wondering if the enviro-benefits really justified the fact it is three times as expensive as some own-brand smellier solution. Then I read about its factory and ethos, and decided that it was.

The building that houses the UK’s favourite green cleaning company is made from several tonnes of sustainable wood and recycled bricks. Its crowning glory is a 5,600 square metre green roof; a living, breathing meadow of vegetation.

Where most of us have bricks and mortar, here there are cacti and flowering plants, including a 30cm layer of soil acting as insulation. Once combined with south-facing positioning and a ceiling studded with skylights, it allows the building to run without central heating or air-conditioning, and with little artificial light.

Hey, anyone else making stuff – if you’ve got a factory and ethos like this, I’ll buy your stuff too…

One comment

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.