Philobiblon

OK – there might not be a lot of you. I’m not one – I can’t instantly look at a page and say “oh, that’s 22-point Abadi condensed light, and someone’s put a 10-point squeeze on it” – although I’ve worked with people who can, and as a party trick it is quite impressive.

But it is still rather fascinating to watch the 20 steps in the evolution of The Times masthead, which can be found in this account of The Times adoption of a new one today – in a new, specially created font, Times Modern, which compared to the traditional times Roman is, “sharper and more angular”.

Quite suitable, I’d judge, to the “well we’re not quite so ‘tabloid’ as the Daily Mail” Thunderer of today.